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By Larry Brown

I'm going to give you a simple strategy that you can put to work in your business right away to get more clients just like the best ones you already have.

It's going to take a little bit of effort, but it's simple, easy and inexpensive.

This strategy is built around the idea that people prefer to do business with people they know and trust, or companies that come recommended by someone who they know and trust (a friend, family member, neighbor, etc.).

Here's what I want you to do:

Step 1:
Make a list of the names and addresses of all of your very best clients.

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By Larry Brown

Perhaps the single most profitable day that you could spend each year is the day you devote to developing your marketing plan. It may seem obvious...or maybe not. But, less than 1% of all contractors actually do it.

Research studies have repeatedly shown that businesses with a marketing plan continuously out perform those that don't by 24%-30% on an annual basis.

Most contractors have no plan at all and make their advertising decisions based on which ever advertising rep may catch up with them that day.

Or even worse, they see that business is slowing down and decide that they've got to "pull something out of the hat" in order to get that next job.

You cannot just wait for the next advertising rep to come in or for your business to slow down.
You must plan and budget.

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